Plateo Étanchéité
A trade people only call in an emergency, and which has to be readable before the leak. Four materials, four situations, a quote within 48 hours.
Waterproofing is invisible until it fails. Nobody wakes up wanting to learn about bituminous membranes — they learn about them the morning a ceiling stains. The page is written for the person who has never thought about this before and now has to choose a contractor by lunchtime.
Four materials, four situations
Bitumen, synthetic membrane, liquid resin, green roof: each with what it suits, what it costs in effort, and how long it lasts. A prospective client who understands the choice trusts the person explaining it.
The path from call to finished site
Six steps, named and ordered, from the first phone call to the guarantee handed over on completion. It answers the real question — how long will people be on my roof — without anyone having to ask.
Written for regies as much as owners
Half the calls come from property managers handling a building they have never visited. The service area, the reference sites and the quote form are all phrased so either audience recognises itself.
The visuals
