How much does a community manager cost in Switzerland?
Freelance, agency or studio: community manager rates vary widely in French-speaking Switzerland. Here are the real ranges and what drives the gaps.
"How much does it cost to have someone manage my social media?" It is one of the first questions businesses ask us. The honest answer: it depends. But vague ranges do not help you decide, so here are concrete figures for French-speaking Switzerland. ## Freelance, agency or studio A beginner freelancer may charge CHF 40 to 70 per hour, but availability and consistency vary. A large agency bills more, often CHF 1,500 to 4,000+ per month, with several people involved and more structure. A studio like ours sits in between: a single, involved point of contact and packages built for local businesses. ## What you actually pay for The price reflects strategy, content creation (visuals and video), publishing, community management and reporting. The biggest cost driver is video: producing Reels takes far more time than a static post, which is why plans with more video cost more. ## Realistic monthly ranges For a small local business, a serious presence usually starts around CHF 700 per month and rises with the volume of content and video. What matters is not the lowest price but the return: visibility, enquiries and clients. ## Our approach We publish our social media packages openly, from a starter plan to a video-first plan, each with a Meta ad budget included. Have a look at the social media service page, and if in doubt, we offer a free audit of your accounts with no commitment.